20 Results
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Certificate in Small Business Management
, Small Business Management
21 Business and 9 HR Credits
Owning or managing a small business has a lot of benefits. Small business owners may have the freedom to control their schedules, be able to focus on work that they find fulfilling, and find opportunities to positively impact their communities.
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HR Ethics Series: Globalization and Ethics
, Ethics
1.50 Global Credits
Due in large part to advancements in technology, transportation, and trade, businesses now operate in an ever-expanding global economy, where communities and countries rely on one another to buy and sell needed goods and services.
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Social Media Marketing
, Marketing
3.50 Business Credits
Using social media in marketing is practically a requirement in today's highly connected digital world. But it can be confusing and complex to dive into social media marketing without some foundation in the basics.
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Retirement Plans
, Human Resource Management
4 HR Credits
An understanding of retirement planning provides HR professionals with the tools needed to attract and retain top talent.
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Marketing Automation
, Marketing
3.50 Business Credits
This course is designed to help learners develop a solid understanding of the basic concepts and techniques that they will encounter as practitioners in the marketing automation field.
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Introduction to Small Business Management
, Small Business Management
3 Business Credits
Introduction to Small Business Management is designed for prospective and current small business owners, entrepreneurs, and managers who want to understand the basics of running a successful small business.
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Assessing Workforce Needs
, Human Resource Management
4 HR Credits
HR personnel are critical to helping an organization anticipate the workforce it will need, assess the one it has, and plan how to bridge the gap.
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Conversion Rate Optimization
, Marketing
3 Business Credits
Conversion Rate Optimization is the process of steady and incremental marketing improvement to yield stronger results. In this course, learners will discover the five key steps to Conversion Rate Optimization and how the process interacts with other
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Introduction to Finance
, Finance
3 Business Credits
Understanding basic finance is important for any managerial position, even non-financial managers. This introductory-level course starts at the beginning, discussing finance as an organizational setting and legal forms of business.
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Strategic Marketing for Entrepreneurs
, Entrepreneurship
5 Business Credits
This course reviews the strategic issues that an entrepreneur faces while starting a new venture or business, and highlights the questions about market acceptance that must be answered during every stage of the entrepreneurial process.
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Introduction to Business Statistics
, Business and Data
4 Business Credits
Statistics is the science of collecting, organizing, and analyzing data in order to make more effective decisions. As such, statistics is critical to a successful business.
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Digital Marketing Strategy
, Marketing
3 Business Credits
As consumers increasingly turn to the digital marketplace of the Internet, organizations recognize that they can better reach and connect with their customers, clients, or prospects through digital marketing.